It has managed to set a few records at the ticket window, but post the initial draw, the collections of 'RA.One' are falling dramatically. So will SRK's 'Ra.one' match the collections of Salman's 'Bodyguard' or Aamir's '3 idiots'? We did some number crunching to get you the real picture.
While Shah Rukh Khan's magnum opus 'Ra One' will end up making a profit in the long run, it now looks like the King Khan will not be beating the records set by Aamir Khan's '3 Idiots' or Salman Khan's 'Bodyguard'.
It has been stressed that 'Ra.One' did set it's share of records at the box office - which include a 5 day net collection of 96 crore and a single day collection of 23 and a half crore but these figures include collections from the Tamil and Telugu versions of the film.
Thanks to SRK's promotioinal efforts 'Ra.One' got off to a flying start once it opened on Diwali - however it does seem that negative reviews and word of mouth has dented the film's collections after the weekend.
After a high of 17crore on Sunday, Ra.One's net collections nose-dived to 6.5 crore on Monday and settled at 4crore on Wednesday.
RA.One collections dive
Sunday: 17cr
Monday: 6.5cr
Wednesday: 4cr
Rakesh Sharma, Operating Head, Cinemax speaks about dipping collections and if screens are reduced in cinemas. "In terms of gross worldwide collections - Aamir Khan's '3 Idiots' leads the pack with a total of 375 crore followed by Salman Khan's Bodyguard at 253 crore. Ra.One's collections stand at 192 crore as of now and it looks rather impossible that it will be able to beat the other two even in the long run."
Bollywood Blockbusters
3 Idiots: 375cr
Bodyguard: 253cr
RA.One: 192cr
While positive word of mouth kept '3 Idiots' going at the box-office 'Ra.One' seems to be losing steam post it's first week.
Komal Nahata, Film Trade Analyst speaks on how much the film is expected to collect worldwide and its comaprision of 3 idiots collection.
"At over 150 crore 'Ra.One''s cost has also dented it's profitability since both '3 Idiots' and 'Bodyguard' were made at half the price of SRK's magnum opus. Shah Rukh will now be looking forward to 'Don 2' to make magic at the box office."
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